{"id":11443,"date":"2024-08-06T11:00:48","date_gmt":"2024-08-06T09:00:48","guid":{"rendered":"https:\/\/staging.huebscher.net\/?post_type=referenz&#038;p=11443"},"modified":"2025-08-08T20:53:48","modified_gmt":"2025-08-08T18:53:48","slug":"world-of-adidas-football-berlin","status":"publish","type":"referenz","link":"https:\/\/www.huebscher.net\/ch\/referenz\/world-of-adidas-football-berlin\/","title":{"rendered":"World of Adidas Football Berlin"},"content":{"rendered":"\n<p><em>Markenerlebnis auf den Punkt \u2013 sportlich gebaut von H\u00dcBSCHER<\/em><\/p>\n\n\n<table style=\"color: initial;\" width=\"656\">\n<tbody>\n<tr>\n<th style=\"text-align: left;\">Erstellt:<\/th>\n<td>2024<\/td>\n<\/tr>\n<tr>\n<th style=\"text-align: left;\">Ort:<\/th>\n<td>D-10115 Berlin<\/td>\n<\/tr>\n<tr>\n<th style=\"text-align: left;\">Kunde:<\/th>\n<td>kpm3 Berlin GmbH<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p data-start=\"304\" data-end=\"736\">\u00a0<\/p>\n<p data-start=\"304\" data-end=\"736\">F\u00fcr die tempor\u00e4re Fan-Experience \u201eWorld of Adidas Football\u201c in Berlin arbeiteten H\u00dcBSCHER HOLZBAU, die Generalunternehmung kpm3 und die Lead-Agentur act.3 bereits in der Angebotsphase eng zusammen. act.3 hatte im Auftrag von Adidas eine einzigartige Fanmail entwickelt \u2013 mit dem Ziel, den Brand auf emotionaler Ebene erlebbar zu machen und ein nachhaltiges Markenerlebnis zu schaffen, das weit \u00fcber ein klassisches Event hinausgeht.<\/p>\n<p data-start=\"738\" data-end=\"1088\">In enger Abstimmung mit kpm3 \u00fcbernahm H\u00dcBSCHER fr\u00fchzeitig die technische und bauliche Beratung \u2013 eine Zusammenarbeit, die sich bezahlt machte: Vom Zuschlag bis zur Er\u00f6ffnung vergingen gerade einmal zweieinhalb Monate. M\u00f6glich wurde das durch klare Kommunikation, hohe Planungskompetenz und den gemeinsamen Anspruch, Qualit\u00e4t auf den Punkt zu liefern.<\/p>\n<p data-start=\"1090\" data-end=\"1408\">Die Umsetzung brachte nicht nur die Marke Adidas eindrucksvoll zur Geltung, sondern schuf auch einen Raum, der tempor\u00e4r gedacht \u2013 aber dauerhaft wirkungsvoll war. Ein Projekt, das zeigt, wie Markenarchitektur, Handwerk und Geschwindigkeit zusammengehen k\u00f6nnen.<br data-start=\"1350\" data-end=\"1353\" \/>Oder wie wir bei H\u00dcBSCHER sagen: <strong data-start=\"1386\" data-end=\"1408\">Das war sportlich.<\/strong><\/p>\n\n\n<p><\/p>\n","protected":false},"featured_media":11389,"template":"","class_list":{"0":"post-11443","1":"referenz","2":"type-referenz","3":"status-publish","4":"has-post-thumbnail","6":"holzhausbau-temporaerer-holzbau","7":"entry"},"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v25.2 (Yoast SEO v25.2) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>World of Adidas Football Berlin - H\u00dcBSCHER HOLZBAU<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.huebscher.net\/ch\/referenz\/world-of-adidas-football-berlin\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"World of Adidas Football Berlin\" \/>\n<meta property=\"og:description\" content=\"Markenerlebnis auf den Punkt \u2013 sportlich gebaut von H\u00dcBSCHER Erstellt: 2024 Ort: D-10115 Berlin Kunde: kpm3 Berlin GmbH \u00a0 F\u00fcr die tempor\u00e4re Fan-Experience \u201eWorld of Adidas Football\u201c in Berlin arbeiteten H\u00dcBSCHER HOLZBAU, die Generalunternehmung kpm3 und die Lead-Agentur act.3 bereits in der Angebotsphase eng zusammen. act.3 hatte im Auftrag von Adidas eine einzigartige Fanmail entwickelt&hellip;\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.huebscher.net\/ch\/referenz\/world-of-adidas-football-berlin\/\" \/>\n<meta property=\"og:site_name\" content=\"H\u00dcBSCHER HOLZBAU\" \/>\n<meta property=\"article:publisher\" content=\"http:\/\/facebook.com\/huebscher.holzbau\" \/>\n<meta property=\"article:modified_time\" content=\"2025-08-08T18:53:48+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.huebscher.net\/media\/P1233911.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"2048\" \/>\n\t<meta property=\"og:image:height\" content=\"1365\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"2 Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.huebscher.net\/ch\/referenz\/world-of-adidas-football-berlin\/\",\"url\":\"https:\/\/www.huebscher.net\/ch\/referenz\/world-of-adidas-football-berlin\/\",\"name\":\"World of Adidas Football Berlin - 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